Hertz adds Porsche vehicles to US Prestige Collection - Car Rental News
Hertz adds Porsche vehicles to US Prestige Collection
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Car Rental News - 12/07/2012
Car hire firm Hertz has made Porsche cars available for rent in the US market.
Car hire firm Hertz has made Porsche cars available for rent in the US market.
According to a press release issued this week, the New Jersey-based firm is the first in the industry to offer the high-end sport vehicles for hire. The move comes via a joint deal with Porsche Cars North America, Inc (PCNA) and Porsche Motorsport North America, Inc (PMNA).
Officials said last week that renters would be able to enjoy the Panamera sport sedan at select rental location in the US as the latest addition to the Prestige Collection, the company’s range of high-end luxury and sport vehicles.
Mark P. Frissora, chairman and chief executive of Hertz Corporation, said in a statement that his company had “revolutionised” car hire when customers could reserve make and model vehicles through the Prestige Collection program. He went on to say that the firm was proud to again be leading the way by becoming the first major rental company to offer Porsche cars.
Mr Frissora added that rental customers with a passion for high-end performance were sure to find a “unique driving experience” with the Panamera.
The announcement follows the company’s recent announcement that it had become a primary sponsor for the 2012 Porsche IMSA GT3 Cup Challenge by Yokohama and the 2012 JDX Racing Team.
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