Europcar announces renewed partnership with Michelin - Car Rental News
Europcar announces renewed partnership with Michelin
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Car Rental News - 03/05/2013
Car hire firm Europcar has recently renewed its agreement with tyre maker Michelin.
Car hire firm Europcar has recently renewed its agreement with tyre maker Michelin.
Europcar Group officials said in a press released issued on Friday that the two firms would extend their current contract, which was created in 2008. Under the agreement, Europcar provide a variety mobility solutions to Michelin personnel in addition to assistance with its research and development programme.
Marcus Bernhardt, chief commercial officer of Europcar Group told the media in a statement that his organisation was “very proud” to continue working alongside Michelin and that the two companies “share common values”. He went on to add that the heart of the renewed agreement was a flexible and collaborative approach to development, high innovation capacity and strong flexibility among both Europcar and Michelin teams.
The news comes just after the launch of Europcar’s new website aimed at UK-based motorists, which according to a press release reflects the brand’s “total commitment to the customer” and a bright future for Europcar UK. Heading the website is the latest Europcar marketing slogan, ‘Moving Your Way’.
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